America

North and Mid-South Americas are the world’s largest electronics market with fierce competition in terms of sizes of market and sales. WINIA Electronics established the first oversea sales corporation in New Jersey, 1983 (transferred to WINIA Electronics ), making its starting point toward development of overseas market. Currently, its production corporation in Mexico has engaged in mass production of refrigerators and washing machines. The company is operating local sales corporations in Mexico, Panama, Peru and Chile including local headquarters in the Americas. The Mid-South Americas serve as the significant market as well as the important base of competitiveness to fulfill globalization of WINIA Electronics . The company has established itself as one of the top 3 brands for home electronics appliances in Mexico. WINIA Electronics is providing local customers with ‘Chef Mexicana’ and ‘Chef Peruano’ specialized products to cook local dishes as well as Nascar and Moai washing machines with local unique patterns designed. The local customers-oriented production and marketing is underway in close communications with local customers.